Growing up thinking profit is evil

Let me tell you a story.

I was talking with a bartender from Bucharest, Romania.

Since I had travelled there back in 1996, a few years after they initially broke free and toppled their authoritarian socialist government, I told him a few places I had been there as a conversation starter.

We got to talking about his country and the many changes that have happened since the fall of communism and the beginning of their capitalist market economy.

He told me, “I could have been rich, but my parents were afraid to profit.”

I asked him what he meant.

He said that after the fall of communism his parents opened a small convenience store.

They sold the regular items you and I would expect.

Chewing gum.






And the list goes on…

Not a big deal for us, but these things were actually restricted under communism and the common people never had them (yet somehow the Communist Party leaders did have them — so much for everyone being equal…)

People now wanted these items, and business was good at first.

But his parents quit the store after one year because they didn’t feel right about buying a pack of gum for 50 cents and selling it for $1.

They had been raised and conditioned to think that profiting is evil.

Even though people were happy to pay $1, they were scared they were doing something wrong because they didn’t sell it at cost.

So they ditched the store and then got jobs working for someone else. It was what they were used to.

But he told me he could have been rich, because the fella they sold the store to took it and ran with it and now owns 12 full-size grocery stores and a number of other businesses that he got into as a result of using his parents’ store as a springboard.

Live and learn.

But it speaks to a deep-seated truth…

Namely that people will tend to do what they know best and what they are comfortable with at the moment, even if it isn’t the best for them in the end.

I deal with this mental attitude constantly as a real estate business coach.

People struggle to have a forward-looking mentality — especially if they don’t have a role model to show them the path and show them that the end result is indeed okay and acceptable.

They are afraid.

*Afraid to be independent.
*Afraid of being different.
*Afraid of the change required.
*Afraid of failure.
*And yes, afraid to profit.

How to break free from this trap?

1. Learn how to build a thriving business.

2. Learn what capitalism is really all about.

3. Learn how to focus on and earn profits so you can then fulfill your dreams and goals whatever they may be (they differ for everyone).

One of the many things standing in the way of profits is government taxes.

Money that is taken from you to sustain and grow a VERY bloated government.

(Some taxes may be necessary, but certainly not the HUGE percentage that we are currently paying today…)

Luckily there are some techniques that can help real estate investors like us reduce our tax burden.

* Self-Directed Roth IRAs,
* Solo 401Ks,
* The Individual (k),
* and Coverdale Educational Savings Accounts (CESA), to name a few.

You can do real estate deals “inside” of these accounts and therefore protect them from taxes.

You just have to know what you are doing,

And then DO IT RIGHT.

Yes, there are many different rules and regulations for using all of these to protect your profits.

But once you learn it, a whole new world of investing will be open to you.

And you won’t be afraid of how to use them to best profit.

So rather than closing your store and missing out on freedom and profits, get properly educated at Traction REIA Online this month:

Main Monthly Meeting ONLINE
TOPIC: “How to scale your wealth & scale your business with Self-Directed Retirement Accounts”
SPEAKER: Edwin Kelly, CEO Specialized Trust Company

Thursday February 15th ONLINE using ZOOM.
6pm Eastern
5pm Central
4pm Mountain
3pm Pacific

Works nationwide. Join us from anywhere.

Click here to RSVP & Get the Zoom Link

Tom Zeeb
Traction REIA®

14+ Consecutive Year Recipient of the National REIA “Honors of Merit”
and the “Award of Excellence”
For Best Real Estate Investor Association!

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