For the longest time when I first started out I struggled to get my marketing right. I tried half-heartedly, but I missed the mark and didn’t get anywhere near the results I needed. My message simply wasn’t connecting with the motivated sellers I was advertising to. You could say I was guilty of “Marketing Malpractice”. What was the problem? Marketing…
When it comes to closing real estate deals for me, it isn’t about quantity, it’s about QUALITY. There are so many “deal dudes” bragging about the number of deals they’ve done that it just sounds ridiculous. I call it bragging about the notches on your “deal bedpost”. It’s like the guy in the locker room always bragging about all the…
A reader emails me: “Tom, All you do is pitch, pitch, pitch. I thought I would get real lessons from your emails.” Really? You amuse me because you either can’t comprehend what you read, or you’re so sensitive to a pitch that you’re missing the obvious lessons I provide in each message. Let’s prove it… Here’s a quick review of…
This pointed question rolled in: “Tom, I agree with you about easy button syndrome, but you seem to also be criticizing guru products. Don’t you run a group that brings speakers into sell products? A bit hypocritical, no?” No. Because there’s a major difference… I don’t bring in just anyone. I discriminate. I discriminate against unethical and unprofessional “gurus” (goo-roos?)….
I hear the same caterwauling all the time… “It’s so hard.” “It’s so difficult.” “It’s so tough to know what to do on my own.” Wah! Stop whining. Start doing what you need to do to succeed. It isn’t simply going to be handed to you. And yes, you are going to have to struggle to make it happen. That’s…
